IN MY OPINIONCOVER STORY12ContentsLAST WORDNavigating Brand Transformation Through Stakeholder EngagementJon Tan,Senior Vice President,Brand & Corporate Communications,OrangeTee08Making Influencer Marketing AuthenticPatrick Benson,Director - Digital, Social & PR,El Pollo Loco30THE GATEWAY TO THE VIBRANT MARKET OF VIETNAMFUSION ONE Vuong Nguyen,Co-founder and Chief Business ConsultantBinh Nguyen,Co-founder and Chairman
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