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Huntington Place, Detroit — This fall, the auto industry isn’t just meeting—it’s moving. 500 senior OEM leaders and their partners will set strategy, form alliances, and lock in the technologies that will shape mobility through 2035. Seats are limited and the agenda is built for action: hands-on workshops, strategic roundtables, and real-world partnership building.
“Automotive USA will bring together top executives for straight talk about where the industry is headed,” says Joe White, Global Automotive Correspondent at Reuters.
Expect honest conversations about scaling software-driven features, accelerating electrification with less risk, modernizing factories, and turning connected car data into customer value—without getting lost in jargon.
Over two days, you’ll get straight-to-the-point keynotes and deep dives on what matters now: the next wave of electrified products and charging, safer and more reliable driver assistance, the new playbook for digital manufacturing, rock-solid cybersecurity, and building customer relationships that last.
Case studies will unpack real results—from software updates delivered wirelessly and battery breakthroughs to plant modernization.
The speaker lineup reflects the breadth of the industry—and the decisions being made now for the next decade:
• Dr. Kjell Gruner, President & CEO, Volkswagen Group of America • Randy Parker, CEO, Hyundai Motor North America
• Claire McDonough, CFO, Rivian
• Ramiro Gutierrez, President of North America, ZF Group
• Rob Schnell, President, North America, SK On
• Michael Cicco, President & CEO, FANUC America Corporation
• Stefan Buerkle, President, Cross Domain Computing, Bosch
• Melody Lee, Chief Marketing Officer, Mercedes-Benz USA
• Mike Trevorrow, SVP, Global Manufacturing, General Motors
• Michael Schad, VP, Demand and Supply+ Technology Transformation, Toyota North America
Check out the website now to stay up to date with our speaker releases.
What sets Automotive USA apart is how quickly conversations turn into commitments. Curated roundtables and 1:1 meeting are designed to match leaders with shared priorities—whether that’s accelerating a new digital revenue stream, securing a battery supply partnership, de-risking a charging rollout, or pressure-testing a manufacturing transformation plan.
An expanded expo showcases solutions across connectivity, testing and validation, energy and charging, and industrial technology—giving teams the chance to see, compare, and choose what fits.
If you’re leading software, product, engineering, manufacturing, supply chain, or strategy at an automaker, you’ll be in good company. Senior leaders from Tier 1 and Tier 2 suppliers, technology providers across cloud, connectivity, cybersecurity, semiconductors, and data platforms, as well as manufacturing and supply chain experts, will be in the room.
Investors, analysts, and policymakers will add the market and regulatory signals to help guide 2025–2027 bets.
Why attend now? Because the decisions that determine the next three years won’t wait.
You’ll leave with:
• Clear blueprints to scale connected features and new digital services today, not next year
• Practical approaches to future vehicle strategy that balance performance, cost, and tariff realities
• Proven factory playbooks—from digital twins and modern MES to resilient supply chains
• A grounded view of regulation and market direction to inform your roadmap
• Partnerships that shorten timelines and reduce risk across the value chain
Seats are limited, and access to private roundtables and critical meetings is allocated on a first-confirmed basis. If being ahead matters to you, this is the room to be in.
Join us in Detroit, October 29–30, at Huntington Place. For more information, please visit Automotive USA 2025 https://events.reutersevents.com/automotive/automotive-usa or contact nabil.awan@thomsonreuters.com.